In this episode of Disrupting Recruitment, Brad DiPaolo and James Ellis talk about how companies are spending 95% of their effort on 5% of the potential candidates. They discuss: - How that is like fishing off the same pier as everyone else - Will focusing on your challenges actually work better than talking about how great you are? - We all talk about how recruitment is like sales, but is it really more like the real estate market? - What is the key to having a successful employer brand. And so much more....