Digital Box, as is evident from its name, is a channel where you’ll find insights, researches, sincere talks and the unknowns of the digital advertising landscape. Experts from different backgrounds and aspects will share their know-how and experience to lid a light in the minds of marketers and advertisers.
If you want to keep up with the new trends, developing technologies, how to invest for the best ROI, creativity to grab the attention of your audience as well as increasing performance, you are at the right place.
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Digital Box, as is evident from its name, is a channel where you’ll find insights, researches, sincere talks and the unknowns of the digital advertising landscape. Experts from different backgrounds and aspects will share their know-how and experience to lid a light in the minds of marketers and advertisers.
If you want to keep up with the new trends, developing technologies, how to invest for the best ROI, creativity to grab the attention of your audience as well as increasing performance, you are at the right place.
Mobile Gaming Overview of France // Alexandre Barbé #adtalks
DigitalBox
7 minutes
3 years ago
Mobile Gaming Overview of France // Alexandre Barbé #adtalks
Welcome to the DigitalBox!
As mobile gaming has exploded because of the COVID-19 pandemic, it is no longer a niche offering. It has become a mainstream channel for advertising. So who are mobile gamers, exactly? To get a definitive answer, AdColony's Country Manager of France, Alexandre Barbé let you know mobile gamers closely about their mobile gaming behaviors, in-app advertising approaches, and sentiments.
Bienvenue dans la DigitalBox !
Comme le jeu mobile a explosé en raison de la pandémie de COVID-19, ce n'est plus une offre de niche. C'est devenu un canal de publicité grand public. Alors, qui sont exactement les joueurs mobiles ? Pour obtenir une réponse définitive, le Country Manager d'AdColony pour la France, Alexandre Barbé, vous a fait connaître de près les joueurs mobiles sur les comportements de jeu sur mobile, les approches publicitaires in-app et les sentiments.
DigitalBox
Digital Box, as is evident from its name, is a channel where you’ll find insights, researches, sincere talks and the unknowns of the digital advertising landscape. Experts from different backgrounds and aspects will share their know-how and experience to lid a light in the minds of marketers and advertisers.
If you want to keep up with the new trends, developing technologies, how to invest for the best ROI, creativity to grab the attention of your audience as well as increasing performance, you are at the right place.
