We're interviewing Digital Transformation specialists across the country to find out how they're approaching their digital transformation process and how the use of AI, automation, machine learning and chatbot technology can help councils to save money, increase efficiencies and improve customer service.

This week, we caught up with Jenny Nelson, Digital Newcastle Programme Manager at Newcastle City Council. Jenny has worked at Newcastle for over ten years so we discuss the different roles she's held and how the rise in digital has impacted these roles over the years. We also talk about how she's tackled imposture syndrome, the adoption of their adult social care bot, how Newcastle is set to become the UK’s leading Smart City plus much more!

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