Have you ever wondered what happened to your favorite influencers? They might've been canceled. Your favorite brands might've been under fire at one point too. Deep dive into the world of cancel culture and company crisis communication strategies with Liv Scott and Sam Abate. We'll explore some recent brands who faced backlash from the media and popular influencers who faced the wrath of the internet over the years.
Sources:
www.forbes.com/sites/richardkest…sweeney-campaign/
people.com/tarte-cosmetics-pr-…plained-8714022?utm
www.usatoday.com/story/entertainm…rsy/85673993007/
people.com/andy-byron-seen-wif…ontroversy-11822421
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Have you ever wondered what happened to your favorite influencers? They might've been canceled. Your favorite brands might've been under fire at one point too. Deep dive into the world of cancel culture and company crisis communication strategies with Liv Scott and Sam Abate. We'll explore some recent brands who faced backlash from the media and popular influencers who faced the wrath of the internet over the years.
Sources:
www.forbes.com/sites/richardkest…sweeney-campaign/
people.com/tarte-cosmetics-pr-…plained-8714022?utm
www.usatoday.com/story/entertainm…rsy/85673993007/
people.com/andy-byron-seen-wif…ontroversy-11822421
The work is mysterious and important in PR…
In this episode of the Digital PR podcast, hosts Sydney Pike and Parker Gorman talk about the hit Apple TV show Severance and the role digital public relations plays in both the plot and the real life promotional content. We also share our thoughts on Lumon's public relations and corporate messaging. Additionally, we discussed the company's questionable ethics and our hopes for future promotional content for season 3.
In this episode
00:56 *Spoiler Warning*
01:09 Initial Show Thoughts
2:24 PR in the Show
10:50 Corporate Messaging
17:10 Lumon's Ethics
18:00 Real Life PR Events
22:18 Severance Tiktok
24:33 Lumon LinkedIn
25:56 Severance Podcast
27:24 Season 3 PR
29:01 Final Thoughts
Resources
https://www.tiktok.com/t/ZT2nuW3oS/
https://www.tiktok.com/t/ZT2nu7RBt/
https://www.linkedin.com/showcase/lumon-industries/about/
https://podcasts.apple.com/us/podcast/the-severance-podcast-with-ben-stiller-adam-scott/id1788381175
Digital Public Relations
Have you ever wondered what happened to your favorite influencers? They might've been canceled. Your favorite brands might've been under fire at one point too. Deep dive into the world of cancel culture and company crisis communication strategies with Liv Scott and Sam Abate. We'll explore some recent brands who faced backlash from the media and popular influencers who faced the wrath of the internet over the years.
Sources:
www.forbes.com/sites/richardkest…sweeney-campaign/
people.com/tarte-cosmetics-pr-…plained-8714022?utm
www.usatoday.com/story/entertainm…rsy/85673993007/
people.com/andy-byron-seen-wif…ontroversy-11822421
