16 - Personalization for Personality

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Digital Marketing Life with Noah Omri Levin

Noah Omri Levin

26 episodes

1 week ago

Welcome to Digital Marketing Life hosted by digital marketer, speaker, instructor and entrepreneur Noah Omri Levin giving you access to the real life experiences, challenges and triumphs of the incredible people across our industry. On this podcast you'll hear a mix of Noah interviewing people across our industry, speaking at events, coaching his digital media team members and more. Whether you're an in-house digital marketer, on the agency-side, or looking to break into the digital marketing industry, this was built for you.

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16 - Personalization for Personality - Will Allred of Sorter

Digital Marketing Life with Noah Omri Levin

51 minutes 15 seconds

6 years ago

16 - Personalization for Personality - Will Allred of Sorter

Neuromarketing is a topic I have been want to dive into and I found no better place to start than a local Atlanta startup I bumped into named Sorter. Will Allred is the Co-founder and COO of Sorter, a recommendation engine that enables marketers to provide psychologically resonant brand experiences at scale. I really enjoyed geeking out with him on behavioral psychology and truly believe this is the direction our industry is bound to go. Enjoy…