The Power of Personalisation with Simon McDonald

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Digital Growth Hacking

Piccolo Podcasts & Media

23 episodes

8 months ago

This is Australia's first podcast dedicated to all things conversion rate optimisation, experimentation and personalisation. We will share tips and experiences from some of the best experimentation practitioners from all around the world. Hosted by Nima Yassini and Stacey Isaac, founders of the New Republique Agency.

Hosted on Acast. See acast.com/privacy for more information.

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Hosted on Acast. See acast.com/privacy for more information.

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The Power of Personalisation with Simon McDonald

Digital Growth Hacking

45 minutes 2 seconds

4 years ago

The Power of Personalisation with Simon McDonald

Simon McDonald from Optimizely talks about ‘that' merger with Episerver, shares why he's optimistic about 2021 and offers his thoughts on the power of personalisation. Simon also shares a few tips on brand considerations and the potential impact of replatforming.

The special guest for this podcast is Simon McDonald who is the vice regional president for Optiimizely across APJ.

This podcast is hosted by Nima Yassini, founder of the New Republique, a consultancy that specialises in user experience design, CRM and personalisation. Email any questions to hello@newrepublique.com.

See omnystudio.com/listener for privacy information.

Hosted on Acast. See acast.com/privacy for more information.