Welcome to our podcast - Digital Exposed, the podcast that debates important global topics in today’s fast-growing global omnichannel FMCG + CPG sector.
In this podcast, we investigate and debate important topics talking to leading industry experts, global insight leaders, brands and retailers for their thoughts and advice - diving into key trends and topics and bringing you exclusive FMCG news and stories from around the world. We look at the global challenges faced in our industry and- how best to navigate business successfully in the ever-changing world of FMCG digital commerce.
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Welcome to our podcast - Digital Exposed, the podcast that debates important global topics in today’s fast-growing global omnichannel FMCG + CPG sector.
In this podcast, we investigate and debate important topics talking to leading industry experts, global insight leaders, brands and retailers for their thoughts and advice - diving into key trends and topics and bringing you exclusive FMCG news and stories from around the world. We look at the global challenges faced in our industry and- how best to navigate business successfully in the ever-changing world of FMCG digital commerce.
Has the cost of living crisis killed the focus on sustainability?
Digital Exposed, NIQ Brandbank
56 minutes
2 years ago
Has the cost of living crisis killed the focus on sustainability?
In this first episode of a brand new season of Digital Exposed we ask the question 'Has the Cost of living killed the focus on sustainability?
Our expert panel discuss their individual perspectives on global sustainability and how the cost of living landscape has been impacted. We share important insights into what matters to global shoppers right now and actions that the global FMCG industry can take to help strategise and succeed over the cost of living versus sustainability battle.
In this episode we're joined by Alice Rackley, CEO and Founder of Polytag www.polytag.co.uk, James Peach our FMCG Regulatory specialist at NIQ Brandbank and Nicole Corbett Commercial Strategy Consultant at NIQ to tackle the topic at the forefront of a lot of shopper minds: Has the cost-of-living crisis killed the focus on sustainability?
2023 and beyond are set to be pivotal years ahead for sustainable action. The concerns raised by scientists just a couple of years ago are now a reality and we have all been challenged to play our part in living more sustainably. But with the cost-of-living crisis continuing to squeeze shoppers' pockets and utility and business costs significantly increasing, is it financially possible for sustainability to continue to be a priority for both shoppers and brands?
For more information on the digital analytics, content and product performance solutions discussed in this episode please click on this link https://nielseniq.com/global/en/landing-page/brandbank/
Digital Exposed, NIQ Brandbank
Welcome to our podcast - Digital Exposed, the podcast that debates important global topics in today’s fast-growing global omnichannel FMCG + CPG sector.
In this podcast, we investigate and debate important topics talking to leading industry experts, global insight leaders, brands and retailers for their thoughts and advice - diving into key trends and topics and bringing you exclusive FMCG news and stories from around the world. We look at the global challenges faced in our industry and- how best to navigate business successfully in the ever-changing world of FMCG digital commerce.
