Digital Dominance: Proven Marketing Strategies to Grow Your Service Business
Jeffro
137 episodes
2 days ago
Summary In this episode, Jess Jensen discusses the critical importance of establishing a digital presence for executives and business owners. She emphasizes that being invisible online is a significant risk and provides a roadmap for creating a personal brand that reflects authenticity. The conversation covers the importance of defining an audience, clarifying values, creating engaging content, and building relationships through meaningful interactions. Jess also shares practical tips for man...
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Summary In this episode, Jess Jensen discusses the critical importance of establishing a digital presence for executives and business owners. She emphasizes that being invisible online is a significant risk and provides a roadmap for creating a personal brand that reflects authenticity. The conversation covers the importance of defining an audience, clarifying values, creating engaging content, and building relationships through meaningful interactions. Jess also shares practical tips for man...
Get in the Right River: AI, Agentic Flows, and the Future of Marketing
Digital Dominance: Proven Marketing Strategies to Grow Your Service Business
31 minutes
2 months ago
Get in the Right River: AI, Agentic Flows, and the Future of Marketing
Summary In this episode, Jeffro and Jim Weldon discuss the critical importance of being in the right market ('river') for business success, the distinctions between serial and professional entrepreneurs, and the significance of cash flow. They explore common mistakes in sales strategies, particularly founder-led sales, and how AI tools can enhance lead generation and marketing efforts. Jim shares insights on setting up AI agents for efficiency and the future of outbound sales as AI technology...
Digital Dominance: Proven Marketing Strategies to Grow Your Service Business
Summary In this episode, Jess Jensen discusses the critical importance of establishing a digital presence for executives and business owners. She emphasizes that being invisible online is a significant risk and provides a roadmap for creating a personal brand that reflects authenticity. The conversation covers the importance of defining an audience, clarifying values, creating engaging content, and building relationships through meaningful interactions. Jess also shares practical tips for man...