Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...
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Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...
Stop Wasting Your Marketing Budget With These Simple Fixes!
Digital Customer Journeys Podcast
33 minutes
7 months ago
Stop Wasting Your Marketing Budget With These Simple Fixes!
Send us a text Summary In this podcast episode, Femi Olajiga discusses the common pitfalls that lead to wasted marketing budgets. He emphasises the importance of understanding key performance indicators (KPIs), the skills of marketing teams, the content production process, and the optimisation of marketing channels and websites. He also highlights the significance of email efficiency in retaining potential customers. By addressing these areas, organisations can significantly reduce waste and ...
Digital Customer Journeys Podcast
Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...
