Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...
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Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...
Google Ads CRASH-COURSE for Non-Marketing Business Leaders!
Digital Customer Journeys Podcast
22 minutes
7 months ago
Google Ads CRASH-COURSE for Non-Marketing Business Leaders!
Send us a text In this episode, Femi Olajiga discusses the impact of Google Ads on business revenue, focusing on how Google Ads work, the importance of keyword strategy, and methods to optimise ads for higher conversion rates. He emphasises the need for collaboration between teams to enhance landing page experiences and improve overall ad performance. For future episodes, you can send your questions to me via LinkedIn Femi Olajiga - https://www.linkedin.com/in/femi-olajiga/
Digital Customer Journeys Podcast
Send us a text In this conversation, Femi Olajiga and Rebecca Hemmings discuss the critical importance of implementing inclusion and diversity within marketing teams. They explore the definitions of diversity and inclusion, the business case for these practices, and the impact of microaggressions. The discussion emphasizes the need for effective hiring practices, supportive team dynamics, and the role of leadership in fostering an inclusive environment. They also highlight the significance of...