This month on the DCM podcast, Tom is joined by Andrew Tenzer, co-founder of research consultancy Burst Your Bubble, and DCM's Insight Director, Michael Tull, to discuss DCM's latest piece of research - The Cultural Power of Cinema. The study reveals cinema’s leading role in co-viewing experiences and how brands using the medium can in turn maximise commercial and social impact. They also discuss the incredible success of Inside Out 2 and look at what's coming to the big screen over the next few months. Thanks for listening.
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This month on the DCM podcast, Tom is joined by Andrew Tenzer, co-founder of research consultancy Burst Your Bubble, and DCM's Insight Director, Michael Tull, to discuss DCM's latest piece of research - The Cultural Power of Cinema. The study reveals cinema’s leading role in co-viewing experiences and how brands using the medium can in turn maximise commercial and social impact. They also discuss the incredible success of Inside Out 2 and look at what's coming to the big screen over the next few months. Thanks for listening.
DCM Podcast July 2023: Lisa Gillingham, Dentsu North & CineEurope
Digital Cinema Media Podcast
26 minutes 20 seconds
2 years ago
DCM Podcast July 2023: Lisa Gillingham, Dentsu North & CineEurope
On this month's podcast, Tom is joined by Lisa Gillingham who is AV Planning Partner at Dentsu North, and they're also joined by DCM's Regional Sales Director, Rachael Cochrane. They talk about the differences between planning and buying media in and outside of London, Lisa's background in the industry and the CineEurope conference which all three were lucky enough to attend in Barcelona in June.
Digital Cinema Media Podcast
This month on the DCM podcast, Tom is joined by Andrew Tenzer, co-founder of research consultancy Burst Your Bubble, and DCM's Insight Director, Michael Tull, to discuss DCM's latest piece of research - The Cultural Power of Cinema. The study reveals cinema’s leading role in co-viewing experiences and how brands using the medium can in turn maximise commercial and social impact. They also discuss the incredible success of Inside Out 2 and look at what's coming to the big screen over the next few months. Thanks for listening.