Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...
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Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...
The question "how can I get my brand or product to go viral on TikTok or Instagram?" has become the dread of most marketers today. It seems so easy, as all we see as consumers is a new brand seemingly flooding your discover page with trending video after trending video. But how did that just happen, you may wonder? Join us as we break down and dispel the myth of going viral, how to deal with tough team conversations when this, inevitably, becomes the topic of a meeting and most importa...
Digital After Hours
Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...