Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...
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Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...
How To Find And Hire The Right Influencers For Your Brand
Digital After Hours
32 minutes
1 year ago
How To Find And Hire The Right Influencers For Your Brand
Ever been asked to come up with an influencer campaign for your brand? It's so much more complicated than you (and your boss, let's be honest) maybe think! Between budgets, fees, engagement rates and negotiations, this could be one of the most daunting tasks for a digital marketing team. Don't worry, we're here to help! Join us as we chat through fee structures, data based criteria for selecting the right influencers and how to set yourself and your brand up for optimal ROI and success. Like...
Digital After Hours
Our first in a new ongoing series, "A Day In The Life", where we look at specific digital marketing jobs within organizations. Finding, hiring, training and coaching someone takes hours upon hours and the hope is to not need to do it too often. But how do you find the right candidate for a role in the first place? Is everyone in your organization clear on what this role is or should be? In this week's episode, we'll be diving into the Social Media Manager role and, more specifically, what th...