
This is our first episode. Also available on YouTube.
In this episode, Manasi quizzes Monica about the nonprofit space, discussing questions such as:
- When you say digital marketing, I can only hear, what is your budget, how many leads can you get, what is your cost of conversion and %age of conversion. In this context, how different is digital marketing for nonprofits or NGOs?
- In what contexts can NGOs or NPOs take up digital marketing?
- If we have to map a donor journey, what would it typically look like?
- What role does Online Reputation Management play in the digital world for NGOs?
- What role does Integrated marketing play for NPOs and NGOs?
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Email us your questions or topics you'd like us to discuss at digiindiasquad@gmail.com. We'd love to hear from you.