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Developing Strategy: a Pragmatic Approach
Jo & Charlie Whitehead
23 episodes
9 months ago
This podcast teaches you how to design a strategy, whether for a business,  charity or a function in an organization. With the help of his son Charlie, strategy academic and ex-BCG partner Jo Whitehead provides a simple, structured process, based on six questions. www.developingstrategy.com
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Entrepreneurship
Business,
Management
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All content for Developing Strategy: a Pragmatic Approach is the property of Jo & Charlie Whitehead and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast teaches you how to design a strategy, whether for a business,  charity or a function in an organization. With the help of his son Charlie, strategy academic and ex-BCG partner Jo Whitehead provides a simple, structured process, based on six questions. www.developingstrategy.com
Show more...
Entrepreneurship
Business,
Management
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Market attractiveness
Developing Strategy: a Pragmatic Approach
22 minutes 33 seconds
5 years ago
Market attractiveness
One of the most fundamental ideas in strategy is that success comes (partly) by investing in attractive markets. Attractiveness for a profit seeking business is typically defined as being from a mix of size, growth and profitability. Of these, the hardest to estimate is profitability because it is of the market (rather than your current profitability - which might be more or less than the average for the market). Porter's Five Forces is a famous framework that allows you to estimate, in a qualitative way, how profitable a segment is likely to be. 
Developing Strategy: a Pragmatic Approach
This podcast teaches you how to design a strategy, whether for a business,  charity or a function in an organization. With the help of his son Charlie, strategy academic and ex-BCG partner Jo Whitehead provides a simple, structured process, based on six questions. www.developingstrategy.com