Ever wondered just how brands like Vercel, Auth0, and Twilio won enormous developer mindshare?
In this podcast, we sit down with hands-on developer marketing leaders to dive into what they did, what went well, and what went wrong when they brought a developer-targeted product to market.
And you can level-up your own developer marketing or DevRel career with our coaching and training program: https://developer.marketing
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Ever wondered just how brands like Vercel, Auth0, and Twilio won enormous developer mindshare?
In this podcast, we sit down with hands-on developer marketing leaders to dive into what they did, what went well, and what went wrong when they brought a developer-targeted product to market.
And you can level-up your own developer marketing or DevRel career with our coaching and training program: https://developer.marketing
Corey Quinn is hard to miss if you're even slightly interested in the AWS ecosystem. As founder of Duckbill Group, Corey built his brand on speaking frankly—and often humorously—about AWS billing headaches.
In this episode, he reveals how he transformed Duckbill from a one-person consultancy into a trusted cloud cost management team. he shares his thoughts on balancing personal and business branding, engaging multiple audiences without losing credibility, and building a content engine that keeps Duckbill top of mind.
And, although Corey isn't your typical developer marketer, he has actionable advice to share with anyone building a brand that connects with engineers.
This podcast is brought to you by Developer Marketing in Practice, the coaching and training program to elevate your developer marketing career.
See the transcript and more at https://developer.marketing/
Developer Marketing Stories
Ever wondered just how brands like Vercel, Auth0, and Twilio won enormous developer mindshare?
In this podcast, we sit down with hands-on developer marketing leaders to dive into what they did, what went well, and what went wrong when they brought a developer-targeted product to market.
And you can level-up your own developer marketing or DevRel career with our coaching and training program: https://developer.marketing
