Episode Overview
In this lively conversation, host Sara Seravalli sits down with communications strategist Marta Bogna to trace Marta’s journey from budding PR professional to founder of Bottega Bogna, her own boutique consultancy. Together they explore how design and architecture inform not only physical spaces but also the narratives we build around them.
Key Topics
Career Evolution: Marta recounts her early work in traditional PR agencies, the moment she dshe took to launch Bottega Bogna.
Milan Design Week & Venice Biennale: The duo share standout moments and emerging trends observed at these flagship events - from immersive installations to cross‑disciplinary collaborations.
Digital Age Storytelling: How social media, influencers, and interactive platforms have transformed public relations - and why authentic, values‑driven storytelling has never been more critical.
Design’s Social Impact: Marta outlines upcoming projects that leverage design thinking for community engagement, sustainability, and cultural dialogue.
Memorable Insights
“Design isn’t just about aesthetics; it’s a framework for solving real‑world challenges.” – Marta Bogna
Looking Ahead
Marta teases future collaborations that bridge communications, architecture, and social innovation, underscoring her belief that well‑crafted stories can spark lasting change.