In this episode of the Dental Practice Launch Podcast, Shane Simmons discusses the differences between Social Media ads and Google ads for dental startups. He emphasizes the importance of using both platforms strategically to attract patients, highlighting the long-term benefits of social media and the immediate results from Google ads. The episode also covers budgeting for ads, the significance of community engagement, and the necessity of building a recognizable brand in the dental industry. To learn more about Crimson Media and how we help dental startups grow through proven marketing strategies, click the link below: https://www.crimsonmediagroup.com/ Takeaways: Social media ads are effective for brand awareness. Google ads target patients actively searching for dental services. A combination of both ad types is essential for success. Social media should focus on building relationships and trust. Google ads can provide immediate patient acquisition results. Budget allocation should favor Google ads for immediate needs. Long-term strategies are crucial for sustainable growth. Community engagement enhances brand recognition. Avoid ads that look overly promotional to attract more patients. Investing in marketing is a long-term commitment for dental practices.