Many dental clinics fall into the trap of using discounts to attract new patients, only to find that these patients never return or expect low-cost services forever. Competing on price is a race to the bottom that erodes your clinic’s value. Instead, creating irresistible, value-driven offers allows you to bring in high-quality patients without sacrificing profitability. In this episode, we’ll break down how to craft compelling offers that convert, position your clinic as the best choice, and keep your margins intact. You’ll learn how to design packages that increase patient commitment, boost retention, and make your services stand out—without resorting to discounting.