In this Durham Lane Executive Roundtable, host Richard Lane is joined by Alan Gonsenhauser (CEO, Demand Revenue) to unpack what’s really behind a broken inbound funnel — and how to fix it. Together, they explore how to bridge the gap between marketing, sales, and customer success using data, alignment, and technology. 🎙️ Key Takeaways: How to define and align your Ideal Customer Profile (ICP) The importance of lead qualification and clean CRM data Setting Service Level Agreements (SLAs) ...
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In this Durham Lane Executive Roundtable, host Richard Lane is joined by Alan Gonsenhauser (CEO, Demand Revenue) to unpack what’s really behind a broken inbound funnel — and how to fix it. Together, they explore how to bridge the gap between marketing, sales, and customer success using data, alignment, and technology. 🎙️ Key Takeaways: How to define and align your Ideal Customer Profile (ICP) The importance of lead qualification and clean CRM data Setting Service Level Agreements (SLAs) ...
Customer Experience, NPS 3.0, The Next CMO & Planful - Demand Revenue Podcast
Demand Revenue
34 minutes
1 year ago
Customer Experience, NPS 3.0, The Next CMO & Planful - Demand Revenue Podcast
In this podcast, Peter Mahoney, CEO of Plannuh interviews Alan Gonsenhauser of DemandRevenue.com to discuss the importance of creating and maintaining remarkable customer experiences, key metrics to track progress, and how to leverage NPS 3.0 to drive continuous improvement and long-term financial success. https://www.demandrevenue.com/podcasts/
Demand Revenue
In this Durham Lane Executive Roundtable, host Richard Lane is joined by Alan Gonsenhauser (CEO, Demand Revenue) to unpack what’s really behind a broken inbound funnel — and how to fix it. Together, they explore how to bridge the gap between marketing, sales, and customer success using data, alignment, and technology. 🎙️ Key Takeaways: How to define and align your Ideal Customer Profile (ICP) The importance of lead qualification and clean CRM data Setting Service Level Agreements (SLAs) ...
