In this episode, Camille White-Stern, who leads experiential marketing at Splash explains Splash's mission to support enterprise organizations in unlocking event-led growth and simplifying the event marketing process. Camille emphasizes the importance of aligning event strategies with business goals and objectives, particularly in demand generation. She suggests starting with top-of-funnel webinars to engage new audiences and establish thought leadership. Camille also highlights the effective...
All content for Demand Generation Club Podcast is the property of Franco Caporale and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode, Camille White-Stern, who leads experiential marketing at Splash explains Splash's mission to support enterprise organizations in unlocking event-led growth and simplifying the event marketing process. Camille emphasizes the importance of aligning event strategies with business goals and objectives, particularly in demand generation. She suggests starting with top-of-funnel webinars to engage new audiences and establish thought leadership. Camille also highlights the effective...
Hello and welcome to a new episode of the Demand Generation Club Podcast. I'm your host Franco Caporale. Our guest today is Tom Flierl, Vice President of Sales and Marketing at Amla Commerce. Amla Commerce is a global software company that has grown out of the belief that ecommerce software should enable sustainable growth. The company offers its ecommerce customers insights into what works and what doesn’t through a suite of innovative products. In his role, Tom leads cross-functional mar...
Demand Generation Club Podcast
In this episode, Camille White-Stern, who leads experiential marketing at Splash explains Splash's mission to support enterprise organizations in unlocking event-led growth and simplifying the event marketing process. Camille emphasizes the importance of aligning event strategies with business goals and objectives, particularly in demand generation. She suggests starting with top-of-funnel webinars to engage new audiences and establish thought leadership. Camille also highlights the effective...
