Join hosts Zack and Bradley, co-founders of SupplyCaddy, as they dive into the ever-evolving world of packaging, hospitality, and supply chain management. Each episode features in-depth conversations with industry experts, exploring the latest trends, challenges, and innovations shaping the market. Whether you’re in the food industry, logistics, other areas of supply chain or simply curious about the fascinating stories behind the packaging that you surely interact with daily, this podcast offers a unique blend of professional insights, personal stories, and an inside look into some of the world’s most influential foodservice brands.
Tune in to discover:
Listen in to gain a deeper understanding of how packaging influences business strategy, operations, and consumer experiences. Don't forget to subscribe, share, and connect with us for exclusive content and updates!
Join hosts Zack and Bradley, co-founders of SupplyCaddy, as they dive into the ever-evolving world of packaging, hospitality, and supply chain management. Each episode features in-depth conversations with industry experts, exploring the latest trends, challenges, and innovations shaping the market. Whether you’re in the food industry, logistics, other areas of supply chain or simply curious about the fascinating stories behind the packaging that you surely interact with daily, this podcast offers a unique blend of professional insights, personal stories, and an inside look into some of the world’s most influential foodservice brands.
Tune in to discover:
Listen in to gain a deeper understanding of how packaging influences business strategy, operations, and consumer experiences. Don't forget to subscribe, share, and connect with us for exclusive content and updates!

In this episode of Delivered: The Journey of Packaging, SupplyCaddy co-founders Zack Stein and Bradley Saveth sit down with Jim Norberg, CEO of Krispy Krunchy Chicken, to explore how the brand has exploded across the country with a licensing model that skips franchise fees—and delivers big on flavor, branding, and operational simplicity.
From gas stations to global strategy, Jim shares how KKC is turning heads in foodservice with bold marketing, rapid growth, and a team that, in his words, “bleeds marinade.”
We dive into:
✅ The story behind KKC’s growth to 3,200+ locations
✅ Why packaging plays a vital role in brand loyalty and delivery quality
✅ How innovation (hello, new nuggets and sandwiches) fuels momentum
✅ Third-party delivery, convenience trends & the path to 10,000 locations
✅ Leadership insights from a seasoned executive who helped scale McDonald’s
Whether you’re in foodservice, branding, or just a fried chicken fanatic — this episode is for you.Explore more about SupplyCaddy: https://supplycaddy.com/Have questions? Get in touch here: https://supplycaddy.com/contact-us/ Follow us on Instagram: https://www.instagram.com/supplycaddy/Join our network on LinkedIn: https://www.linkedin.com/company/supplycaddy/