Aufinity Group, a Cologne-based FinTech startup specializing in digital payment management for the automotive sector, including vehicle sales and after-sales services. Founded in 2018, the company offers products like 'bezahl.de' for German-speaking markets and 'Aufinity' internationally, aiming to streamline payment processes, enhance liquidity, and improve customer experience for car dealerships and OEMs. A recent Series C funding round of €23 million, led by BlackFin Capital Partners with re-investment from PayPal Ventures and Seaya Ventures, will fuel Aufinity Group's European expansion, with new branches already established in Madrid and Rome. The sources highlight the company's significant market penetration in Germany, managing over €7 billion annually, and its strategic focus on accelerating growth and forging partnerships with leading Original Equipment Manufacturers across Europe.

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