In this episode of Dealmaker Diaries, we sit down with Marty Fahncke, a seasoned M&A advisor and business growth expert, to unpack the real-life journey behind the sale of a successful “Boomer-owned” business. Marty shares insights from decades of experience helping entrepreneurs navigate the complex process of preparing, marketing, and ultimately selling their companies for maximum value.

We explore the challenges and opportunities unique to Baby Boomer business owners — from succession planning and understanding valuation, to negotiating with buyers and managing the emotional side of letting go. Marty also reveals behind-the-scenes stories from his own deals, giving listeners a front-row seat to the strategic decisions, mistakes to avoid, and lessons learned along the way.

Whether you’re a business owner thinking about an exit, an investor looking for acquisition opportunities, or simply curious about how multi-million-dollar deals get done, this episode delivers practical wisdom and fascinating stories you won’t want to miss.