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Deadlines and Detours — The Human Stories Behind Digital Business.
Matthew Barrington-Packer
10 episodes
4 days ago
Welcome to Deadlines & Detours – the podcast where digital business gets real. Join host Matthew Barrington-Packer as he lifts the lid on what it actually takes to deliver change and growth in today’s tech-driven world. Each episode dives into the human side of digital, featuring honest, funny, and insightful conversations with industry insiders – from strategists and software partners to product leaders, marketers, and culture champions. We’re cutting through the buzzwords to talk transformation, innovation, culture clashes, tech drama, last-minute pivots, and those moments where everything
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Business
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All content for Deadlines and Detours — The Human Stories Behind Digital Business. is the property of Matthew Barrington-Packer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Deadlines & Detours – the podcast where digital business gets real. Join host Matthew Barrington-Packer as he lifts the lid on what it actually takes to deliver change and growth in today’s tech-driven world. Each episode dives into the human side of digital, featuring honest, funny, and insightful conversations with industry insiders – from strategists and software partners to product leaders, marketers, and culture champions. We’re cutting through the buzzwords to talk transformation, innovation, culture clashes, tech drama, last-minute pivots, and those moments where everything
Show more...
Business
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The Magnet Caper, AI & Marketing: Lessons from Events with Chelsea Austin
Deadlines and Detours — The Human Stories Behind Digital Business.
44 minutes 51 seconds
1 month ago
The Magnet Caper, AI & Marketing: Lessons from Events with Chelsea Austin

In this episode of Deadlines & Detours, Matthew Barrington-Packer sits down with Chelsea Austin, Marketing & Events Coordinator at Earl Kendrick and co-founder of Chelsea in Devon.


Chelsea shares her unexpected career journey — from nursing and hairdressing to marketing and events — and how she’s built a reputation for being reliable, creative, and authentic. We dive into the now-legendary Magnet Caper (a 9pm panic that turned into an award moment), what it takes to run successful events, and how personal branding on LinkedIn fuels professional growth.


The conversation also explores:


  • The excitement of hitting 500 subscribers 🎉

  • Why event planning is more about people than logistics

  • The difference between webinars and in-person events

  • Recognition, awards, and badges as milestones

  • Inspiring the next generation at school career fairs

  • How AI is changing marketing and events (and where it’s overhyped)



This episode blends humour, lessons, and insights for anyone working in marketing, events, or simply trying to balance consistency with creativity.




Key Quotes




  • “Yes, I won an award.”

  • “Surveying is really cool.”

  • “We should get badges.”

  • “Sometimes the universe balances it out.”



Deadlines and Detours — The Human Stories Behind Digital Business.
Welcome to Deadlines & Detours – the podcast where digital business gets real. Join host Matthew Barrington-Packer as he lifts the lid on what it actually takes to deliver change and growth in today’s tech-driven world. Each episode dives into the human side of digital, featuring honest, funny, and insightful conversations with industry insiders – from strategists and software partners to product leaders, marketers, and culture champions. We’re cutting through the buzzwords to talk transformation, innovation, culture clashes, tech drama, last-minute pivots, and those moments where everything