Who wants instant fashion more? You or Myntra and Ajio?

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Daybreak

The Ken

628 episodes

1 day ago

Business news is complex and overwhelming. It doesn’t have to be. Every day of the week, from Monday to Friday, Daybreak tells one business story that’s significant, simple and powerful. Hosted from The Ken’s newsroom by Snigdha Sharma and Rachel Varghese, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.

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All content for Daybreak is the property of The Ken and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Business news is complex and overwhelming. It doesn’t have to be. Every day of the week, from Monday to Friday, Daybreak tells one business story that’s significant, simple and powerful. Hosted from The Ken’s newsroom by Snigdha Sharma and Rachel Varghese, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.

Show more...

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Who wants instant fashion more? You or Myntra and Ajio?

Daybreak

12 minutes

1 week ago

Who wants instant fashion more? You or Myntra and Ajio?

Instant fashion is everywhere now. Open Myntra or Ajio and you will see the option to get clothes delivered in minutes. But who is this really for?

Are shoppers truly demanding 30 minute outfits?

In this episode, we dive into what is driving the push for instant fashion, how it works behind the scenes, and why it has become such a high stakes bet for India’s biggest fashion apps.

Take this survey to share your best prompt.

Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.