If you’ve ever wondered which side of your marketing is actually working for your business, then this episode is for you!In it, Jason sits down with Ron Jacobson, the founder and CEO of Rockerbox, a leading marketing measurement and attribution platform. Rockerbox has worked with some of the biggest names on the market, such as WeightWatchers, Burton Snowboards, Staples, and more.Together, Jason and Ron discuss the significant shifts in marketing measurement and attribution in the digital age...
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If you’ve ever wondered which side of your marketing is actually working for your business, then this episode is for you!In it, Jason sits down with Ron Jacobson, the founder and CEO of Rockerbox, a leading marketing measurement and attribution platform. Rockerbox has worked with some of the biggest names on the market, such as WeightWatchers, Burton Snowboards, Staples, and more.Together, Jason and Ron discuss the significant shifts in marketing measurement and attribution in the digital age...
Why Bobbie Turned off All Marketing in 2022 and What They Learned About Attribution w/ Cherene Aubert, Head of Growth at Bobbie
Data Unlocked
21 minutes
2 years ago
Why Bobbie Turned off All Marketing in 2022 and What They Learned About Attribution w/ Cherene Aubert, Head of Growth at Bobbie
In this week’s episode of Data Unlocked, Jason sits down with Cherene Aubert, Head of Growth at Bobbie.With over a decade of marketing experience, Cherene is an award-winning ecommerce leader who’s grown over a hundred direct-to-consumer businesses.Today, Cherene is using her expertise to help grow Bobbie.Bobbie is the first and only mom-founded and women-led infant formula company in the U.S. Their European-style recipe is the only infant formula to receive both the Clean Label Project’s Pur...
Data Unlocked
If you’ve ever wondered which side of your marketing is actually working for your business, then this episode is for you!In it, Jason sits down with Ron Jacobson, the founder and CEO of Rockerbox, a leading marketing measurement and attribution platform. Rockerbox has worked with some of the biggest names on the market, such as WeightWatchers, Burton Snowboards, Staples, and more.Together, Jason and Ron discuss the significant shifts in marketing measurement and attribution in the digital age...
