In this insightful episode, we dive into the world of data with Anne-Marie Rosewall, an expert in Business Intelligence and data platforms. We explore the critical role of data in modern businesses and the surprising challenges that BI teams often face in creating meaningful impact.Anne-Marie shares her experiences on why data initiatives sometimes go unused, even after investing heavily in robust reporting tools and dashboards. Together, we discuss how aligning data models with business goals and avoiding overengineering can make a difference in fostering a strong data culture.We also break down the essential components of data culture: data discovery, data literacy, and data democratization. Anne-Marie offers actionable insights on how businesses can empower their teams with data literacy, supporting non-technical users and building a community of citizen developers. We talk about striking a balance in governance, allowing freedom to create while maintaining control to avoid data chaos.Finally, we get Anne-Marie’s take on the ever-evolving data technology landscape, from data warehouses to lakehouses, and ask the hot question: Are dashboards truly dead? Plus, a look into her views on AI and machine learning trends over the past decade.Tune in to discover practical insights on driving business success with data, and learn how to avoid common pitfalls to make your data strategy truly effective!