Some people can see things that nobody else can. They seem to be able to peer around corners and into the future. These seemingly super powers come from being able to synthesize the data all around us. They approach problems with a curious and rational mind. They think differently and encourage others to embrace data culture.
We call them “data radicals” because they transform themselves and the world around them
In this podcast, we talk to these Data Radicals to understand what makes their approach so unique and how it can be replicated.
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Some people can see things that nobody else can. They seem to be able to peer around corners and into the future. These seemingly super powers come from being able to synthesize the data all around us. They approach problems with a curious and rational mind. They think differently and encourage others to embrace data culture.
We call them “data radicals” because they transform themselves and the world around them
In this podcast, we talk to these Data Radicals to understand what makes their approach so unique and how it can be replicated.
GTM is a Data Management Problem — How AI (& Better Data) Can Fix It with Copy.ai’s CEO, Paul Yacoubian
Data Radicals
47 minutes 3 seconds
7 months ago
GTM is a Data Management Problem — How AI (& Better Data) Can Fix It with Copy.ai’s CEO, Paul Yacoubian
Generative AI is reshaping the way go-to-market teams create content, optimize workflows, and drive velocity — but only when it’s powered by the right context and data.
In this episode of Data Radicals, Alation CMO David Chao sits down with Paul Yacoubian, CEO and co-founder of Copy.ai, to explore how large language models (LLMs) are transforming content creation and sales execution at scale. Paul shares lessons from building Copy.ai since 2020 and how his team is helping over 15 million users streamline operations through AI-powered automation.
You’ll learn why content without context falls flat, how siloed systems slow down GTM execution, and why AI isn’t replacing roles — it’s augmenting them to unlock new levels of efficiency and insight.
Listen to this episode to learn:
How LLMs enable end-to-end automation by taking in data, executing workflows, and generating outputs — without manual bottlenecks.
Why unifying siloed systems is critical to improving GTM velocity, content relevancy, and business decision-making.
How AI is transforming — not replacing — roles like SDRs and marketers, and what that means for the future of sales teams.
What CEOs and business leaders must do to operationalize AI successfully: from standardizing best practices to enabling faster, data-driven decisions.
If you're navigating the challenges of scaling AI in your GTM org — from data sprawl to inefficient workflows — this episode offers practical strategies, fresh perspectives, and a blueprint for AI-powered transformation.
Data Radicals
Some people can see things that nobody else can. They seem to be able to peer around corners and into the future. These seemingly super powers come from being able to synthesize the data all around us. They approach problems with a curious and rational mind. They think differently and encourage others to embrace data culture.
We call them “data radicals” because they transform themselves and the world around them
In this podcast, we talk to these Data Radicals to understand what makes their approach so unique and how it can be replicated.
