In this conversation, copywriter and brand voice specialist Vikki Ross returns to discuss the intersection of authentic creativity and AI anxiety in the modern marketing landscape. She shares her approach to finding distinctive voices for major brands like JLR (Jaguar Land Rover) and Formula E, emphasizing the importance of simplicity, curiosity, and human connection in copywriting. Ross candidly addresses the fears surrounding AI in creative industries, arguing that the noise about AI ...
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In this conversation, copywriter and brand voice specialist Vikki Ross returns to discuss the intersection of authentic creativity and AI anxiety in the modern marketing landscape. She shares her approach to finding distinctive voices for major brands like JLR (Jaguar Land Rover) and Formula E, emphasizing the importance of simplicity, curiosity, and human connection in copywriting. Ross candidly addresses the fears surrounding AI in creative industries, arguing that the noise about AI ...
Dare to let go of who you used to be - Meera Lee Patel
Daring Creativity. Daring Forever.
58 minutes
1 month ago
Dare to let go of who you used to be - Meera Lee Patel
What happens when a million-copy bestselling author realizes she can't escape herself? Meera Lee-Patel, creator of the transformative journal "Start Where You Are," takes us inside the messy reality of self-discovery that spawned her life-changing work. From feeling like an outsider in suburban America to building a creative empire from her Brooklyn bedroom, Meera reveals how books became her refuge and ultimately her calling. In this deeply personal conversation, she opens up about the overw...
Daring Creativity. Daring Forever.
In this conversation, copywriter and brand voice specialist Vikki Ross returns to discuss the intersection of authentic creativity and AI anxiety in the modern marketing landscape. She shares her approach to finding distinctive voices for major brands like JLR (Jaguar Land Rover) and Formula E, emphasizing the importance of simplicity, curiosity, and human connection in copywriting. Ross candidly addresses the fears surrounding AI in creative industries, arguing that the noise about AI ...
