
Dair Rose talks with Scott Amis, Founder/CEO of Haven Sleep Co, about building a profitable, high-ticket DTC brand (plant-based, vegan-certified, Canadian-made) without burning cash. We unpack the plays that compound: reviews architecture, 100-night trials that convert, low-friction entry SKUs → AOV-lifting bundles, channel mix (Google/UGC/TV/podcasts), and why Scott tracks ROAS and ROT (return on time) to deploy team “calories” where it counts.
Guest & Brand
• Guest: Scott Amis, Founder/CEO of Haven Sleep Co
• Learn more: https://havenmattress.ca
Connect with Dair
• Work with me (Shopify, Paid Ads, CRO, Email/SMS): https://skynify.com