Listen,
photographers are creative people
THEY would rather shoot than
deal with business.

You have to do a ton of things besides shoot photos
in order to run a photography business
- advertising
- - marketing
- accounting
- - shooting
- editing
- - retouching
- emails
-  - phone calls
-  - scheduling
-  - confirming
-  appointments
-  and I can go on and on.

New photographers (some) DO NOT KNOW what they are doing!

I gather that
they WANT IT IMMEDIATELY

Want to wake up one day to tell  the world..
that they are a photographer
without educating themselves on how to run a business
or interning with a REAL photographer,

paying their dues and learning the ropes
- as it should be.
-  If a photographer offers to do
-  a shoot and put
- 10 to 50 edited images on a CD
-  - THEY WILL BE OUT OF BUSINESS VERY SOON!
-  Not to mention the fact that
-  THEY ARE HURTING
- THE ENTIRE PHOTOGRAPHIC INDUSTRY!

If the photographer
does not have INSURANCE,
BIG problem!
If a photographer does not have a sales tax ID
or know they laws in their city / state,
they could be fined as well as
end up owing thousands of dollars
and yes, go out of business.

You as a Client will be sued too.

Photographers that do as little as possible
to get the job done and
do not care about the client
should NEVER be photographers!

You have to know photography,
business
and create a cost of doing business (codb)
in order to KNOW your pricing.
If you have to make $300
per job to stay in business
and you are charging $100
for the shoot and the disc,
then you are going $200
in debt every time you charge $100!
Instead charge a creative fee of $150
with a minimum order of $150
- then you will make a minimum of
- $300 EVERY TIME!

So my dear colleagues and future photographers, know your value, know your business
know your value, know your business
know your value, know your business

I wish you all the best.