Join host Alex Radford and D3's Business Director, Briar, as they explore the rapidly evolving world of media planning. This engaging conversation covers how the fragmented media landscape drives the shift to omnichannel strategies, the transformative impact of AI, and the strategic approaches to channel selection and budget allocation. With insights into emerging trends like retail media and the creator economy, this episode offers valuable perspectives for marketers navigating the complex m...
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Join host Alex Radford and D3's Business Director, Briar, as they explore the rapidly evolving world of media planning. This engaging conversation covers how the fragmented media landscape drives the shift to omnichannel strategies, the transformative impact of AI, and the strategic approaches to channel selection and budget allocation. With insights into emerging trends like retail media and the creator economy, this episode offers valuable perspectives for marketers navigating the complex m...
In this episode of D3 Talks, we explore one of the most powerful yet misunderstood areas of digital marketing: search. Whether you're running campaigns or shaping digital strategy, understanding how paid and organic search really work is essential in 2025. From Google’s AI-driven auction process to the rise of Search Generative Experience and the future of SEO, we break it down in plain language. This week’s guest is Keila, D3’s Head of Performance, who brings sharp insight into how the searc...
D3 Talks
Join host Alex Radford and D3's Business Director, Briar, as they explore the rapidly evolving world of media planning. This engaging conversation covers how the fragmented media landscape drives the shift to omnichannel strategies, the transformative impact of AI, and the strategic approaches to channel selection and budget allocation. With insights into emerging trends like retail media and the creator economy, this episode offers valuable perspectives for marketers navigating the complex m...
