This consumer staples giant sells everything from Tide to Charmin, but its stock chart is starting to look messy. Despite a legendary dividend streak and love from Wall Street analysts, our valuation models suggest Procter & Gamble (PG) is trading at a massive 40% premium over its calculated fair value of $107. With the overall market turning sour and options traders betting heavily against the stock (a staggering 2.82 Put-to-Call ratio), the question isn't whether this is a quality company, but whether its sterling reputation is worth the price tag. Tune into D-Risk as we break down the overwhelmingly bearish technical picture, from a sustained downtrend to signs of heavy money flowing out—to identify the critical price level that determines if PG gets flushed, or finds a long-term floor.