If AI means “average information” and “assume to be incorrect”, how do you actually derive meaningful content from it? 

Digital Marketing Leader, Andy Crestodina and our host Nathan Bennett explore how AI can give you that breakthrough moment, transforming the way you approach content creation at scale. 

Learn how AI can provide you with effective strategies to optimize your content, improve its ranking and ensure that you meet customer expectations at any stage of their journey. 

Words of Wisdom from Andy: "Instead of relying on traditional content style guides, create a custom-trained GPT that embodies your brand's voice. Upload your articles, e-books and creative briefs that reflect your brand’s essence. Let the GPT generate a dynamic style guide. Your team can then easily draft or revise content to align with your tone which is far more effective than a static PDF.”  
 
Tune in to learn more about the latest experiments in AI-driven content marketing! 

P.S. Keep an ear out for your chance to win a free copy of Andy’s book, “Content Chemistry.”