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CVM Stories
A podcast on Customer Value Management
37 episodes
1 week ago
Calling all Customer Value Managers and those curious about the world of CVM! If you've ever found it challenging to gather information in this field, we've got your back. CVM Stories features the brightest minds who will share their diverse perspectives on customer base management in Telco and other industries. Together, we explore topics like data analytics, personalization, customer experience, technologies, leadership, and more. Join us on this journey as we build a community of CVM professionals! #bigdata #marketing #cvm #customerexperience #analytics #telco
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Marketing
Business
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All content for CVM Stories is the property of A podcast on Customer Value Management and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Calling all Customer Value Managers and those curious about the world of CVM! If you've ever found it challenging to gather information in this field, we've got your back. CVM Stories features the brightest minds who will share their diverse perspectives on customer base management in Telco and other industries. Together, we explore topics like data analytics, personalization, customer experience, technologies, leadership, and more. Join us on this journey as we build a community of CVM professionals! #bigdata #marketing #cvm #customerexperience #analytics #telco
Show more...
Marketing
Business
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🎙️How to Build a Customer-Centric and Profit-Driven Culture
CVM Stories
1 hour 14 minutes 9 seconds
5 months ago
🎙️How to Build a Customer-Centric and Profit-Driven Culture

In this episode of CVM Stories, we sit down with Orkhan Alipashayev, Head of CVM and BA at Aztelekom, and Aykhan Baylarov, Founder of Dominanta Experience, as they share how to build a customer-centric and profit-driven culture from the ground up.

Tune in to hear how they transformed customer experience in a telco from zero to national ministerial praise, what challenges they faced, and the key steps they took to build it.


Key takeaways

  • [00:01:00] Launching CVM from zero in a state-owned telco
  • [00:04:00] From project manager to head of CVM: Orkhan’s journey
  • [00:07:00] How CX and CVM roles overlap and complement each other
  • [00:12:00] Fighting legacy systems and building trust in data
  • [00:20:00] Turning chaos into daily automation through Python and R
  • [00:26:00] Transforming culture: from blame to customer-centric thinking
  • [00:36:00] Ministerial recognition boosts internal trust and morale
  • [00:40:00] Nationwide fiber rollout and record-breaking speed boosts
  • [00:48:00] Breaking silos with real field visits and shared ownership
  • [00:56:00] Creating a zero-rated landing page to smooth customer friction


Connect with us

Listen to the CVM Stories podcast wherever you prefer:

  • Web: ⁠⁠⁠https://www.exacaster.com/cvmstories/⁠⁠⁠
  • LinkedIn:https://www.linkedin.com/company/exacaster/⁠⁠
  • Instagram: ⁠⁠⁠https://www.instagram.com/cvm.stories⁠⁠⁠
  • TikTok:⁠⁠⁠https://www.tiktok.com/@cvm_stories
CVM Stories
Calling all Customer Value Managers and those curious about the world of CVM! If you've ever found it challenging to gather information in this field, we've got your back. CVM Stories features the brightest minds who will share their diverse perspectives on customer base management in Telco and other industries. Together, we explore topics like data analytics, personalization, customer experience, technologies, leadership, and more. Join us on this journey as we build a community of CVM professionals! #bigdata #marketing #cvm #customerexperience #analytics #telco