Real Estate. Explained Simply. Whether you’re buying your first home, selling your tenth, or just trying to make sense of the market, Cut to the Chase is your go-to real estate podcast. Hosted by Diego Traglia and Aaron Davis, each episode breaks down what you really need to know, minus the jargon and fluff. From pricing pitfalls to selling strategies, negotiation tips to buyer traps — we keep it real, practical, and straight to the point. Real talk for real decisions. New episodes weekly.
Real Estate. Explained Simply. Whether you’re buying your first home, selling your tenth, or just trying to make sense of the market, Cut to the Chase is your go-to real estate podcast. Hosted by Diego Traglia and Aaron Davis, each episode breaks down what you really need to know, minus the jargon and fluff. From pricing pitfalls to selling strategies, negotiation tips to buyer traps — we keep it real, practical, and straight to the point. Real talk for real decisions. New episodes weekly.

In this episode, Diego and Aaron discuss the intricacies of negotiating with a single buyer in real estate. They emphasize the importance of getting offers in writing, building trust with buyers, and creating a sense of urgency without resorting to dishonest tactics. They also share powerful language techniques, such as "invitation to ownership," and stress the importance of a positive mindset when dealing with offers, even seemingly low ones.
Timestamps:
00:00 Introduction to Buyer Negotiation
00:27 Starting the Negotiation Process
00:57 Creating Urgency and Trust
01:27 Effective Communication with Buyers
01:48 Compression Selling Techniques
02:20 Acknowledging and Empowering Buyers
03:46 Inviting Buyers to Ownership
04:39 Final Thoughts on Negotiation