The Social Media Marketing Playbook with Orla Twomey

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Cut Through the Noise with Aisling O' Rourke

Aisling O'Rourke

56 episodes

4 weeks ago

In a noisy world, it's even more important to communicate with clarity, get your brand messaging on point and maximise the power of media. However, that's all easier said than done. In this podcast season Broadcaster and Communications Coach Aisling O' Rourke demystifies how media works, offers communications tips and speaks to experts in the field of communications and marketing.

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Business

Education

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Hosted on Acast. See acast.com/privacy for more information.

Business

Education

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The Social Media Marketing Playbook with Orla Twomey

Cut Through the Noise with Aisling O' Rourke

21 minutes 25 seconds

1 month ago

The Social Media Marketing Playbook with Orla Twomey

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!

I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.

In this week’s episode, I had the pleasure to be joined by The Chief Executive of the Irish Advertising Standards Authority, Orla Twomey.

We talk about:

The rules and regulations of social media advertising.
How to use advertising to build trust with your audience, not lose them.
How to advertise products and services that align with your brand values.

In this week’s bonus content, available exclusively on YouTube, we delved into the risk associated with advertising your brand under a particular identity, and the potential consequences you could face.

Make sure to check out our YouTube so you don’t miss out: YouTube

If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ie

Editing is by Amanda Fitzgerald

Aisling’s Socials:

Website

Instagram

The Advertising Standards Authority of Ireland:

ASA

Hosted on Acast. See acast.com/privacy for more information.