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Cut Through the Noise with Aisling O' Rourke
Aisling O'Rourke
56 episodes
4 weeks ago
In a noisy world, it's even more important to communicate with clarity, get your brand messaging on point and maximise the power of media. However, that's all easier said than done. In this podcast season Broadcaster and Communications Coach Aisling O' Rourke demystifies how media works, offers communications tips and speaks to experts in the field of communications and marketing.

Hosted on Acast. See acast.com/privacy for more information.

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All content for Cut Through the Noise with Aisling O' Rourke is the property of Aisling O'Rourke and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In a noisy world, it's even more important to communicate with clarity, get your brand messaging on point and maximise the power of media. However, that's all easier said than done. In this podcast season Broadcaster and Communications Coach Aisling O' Rourke demystifies how media works, offers communications tips and speaks to experts in the field of communications and marketing.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Business
Education
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Influencers as an Engine for Success with Conor Cochrane
Cut Through the Noise with Aisling O' Rourke
22 minutes 38 seconds
1 month ago
Influencers as an Engine for Success with Conor Cochrane

Welcome to Cut Through the Noise, your go-to podcast for mastering the art of communication in your business!


I’m your host, Aisling O’Rourke, the communications coach. With nearly twenty years in the Irish media landscape, I use my experience to advocate for communication as the cornerstone of business success.


In the penultimate episode of series 9, I had the pleasure to speak with Conor Cochrane from Icon Management, a bespoke management company helping influencers and businesses work together for mutual benefit and business success.


We talk about:

  1. How a content creator becomes an influencer.
  2. Micro influencers vs bigger influencers, and their impact.
  3. How to leverage influencers for business success.


In this week’s bonus content, available exclusively on YouTube, we delved into the ongoing issue of negativity towards influencers. We discuss why this negativity exists, and how we can steer away from this and instead leverage influencers’ reach and talent for business success.


Make sure to check out our YouTube so you don’t miss out: YouTube


If you would like to get involved in the podcast or work with The Communications Coach email us: hello@thecommunicationscoach.ie

Editing is by Amanda Fitzgerald


Aisling’s Socials:

Website 

Email 

Instagram

LinkedIn


Icon Management:

Website

Instagram


Conor Cochrane:

LinkedIn



Hosted on Acast. See acast.com/privacy for more information.

Cut Through the Noise with Aisling O' Rourke
In a noisy world, it's even more important to communicate with clarity, get your brand messaging on point and maximise the power of media. However, that's all easier said than done. In this podcast season Broadcaster and Communications Coach Aisling O' Rourke demystifies how media works, offers communications tips and speaks to experts in the field of communications and marketing.

Hosted on Acast. See acast.com/privacy for more information.