This episode is the announcement of my course: "Easy Selling Using Personality Type."  

One reason I created it was because I'm tired of the way salesmen twist the dagger of shame in the backs of prospects during the close portion of the presentation. They find out what a customer thinks is important, and then later when it comes time to close the sale, they bring that same thing back up again. If you don't agree to close the sale, then you are shameful, and are a liar because you said that is what you thought was important.

Going through this type of situation is very unpleasant for prospects. It is exactly what gives sales people a bad name. This is the HARD SELL technique in action.

I think there is a better way of closing the sale, without bringing shame to the customer. In this podcast, we'll talk about my personal strategy, and what you'll learn in the course: Easy Selling Using Personality Type. 

If you would like to learn more about typing someone else, and more importantly, what to do with the information after you've typed them, get the book "Selling By Personality Type." You can also stay current on the latest developments in typing by subscribing to this podcast and also visiting our website: CustomerSecrets.