Customer Connect: A Customer Experience Podcast for Small Business Owners
Nicole Keleher
115 episodes
18 hours ago
In this Seasonal Business Operator bonus episode of the Customer Connect Podcast, Nicole dives into one of the smartest—and sweetest—seasonal marketing strategies ever created: Ben & Jerry’s Free Cone Day. What began as a small thank-you event for local customers has become a 46-year tradition that continues to attract crowds, media coverage, and customer loyalty across the globe. This episode isn’t about ice cream—it’s about strategy. Nicole unpacks how one free event became a marketing ...
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In this Seasonal Business Operator bonus episode of the Customer Connect Podcast, Nicole dives into one of the smartest—and sweetest—seasonal marketing strategies ever created: Ben & Jerry’s Free Cone Day. What began as a small thank-you event for local customers has become a 46-year tradition that continues to attract crowds, media coverage, and customer loyalty across the globe. This episode isn’t about ice cream—it’s about strategy. Nicole unpacks how one free event became a marketing ...
Stop Wasting Emails: How to Send the Ones Customers Open
Customer Connect: A Customer Experience Podcast for Small Business Owners
20 minutes
1 month ago
Stop Wasting Emails: How to Send the Ones Customers Open
Email is more than a sales tool—it’s a customer experience strategy. In this episode of the Customer Connect Podcast, Nicole Keleher shares how to stay consistent with email marketing and why segmentation turns a simple newsletter into a powerful driver of trust and sales. You’ll hear practical tips on setting up a welcome email, batching content, resending unopened campaigns, and creating targeted messages that actually get opened. If you’ve been sending emails on and off or avoiding them al...
Customer Connect: A Customer Experience Podcast for Small Business Owners
In this Seasonal Business Operator bonus episode of the Customer Connect Podcast, Nicole dives into one of the smartest—and sweetest—seasonal marketing strategies ever created: Ben & Jerry’s Free Cone Day. What began as a small thank-you event for local customers has become a 46-year tradition that continues to attract crowds, media coverage, and customer loyalty across the globe. This episode isn’t about ice cream—it’s about strategy. Nicole unpacks how one free event became a marketing ...