In this episode, we speak with Camille Tanoh - also known as The Proper Kid™. Camille is a Parisian-born, New York-based fashion designer who runs a sustainable clothing brand called The Proper Label. Tanoh’s minimalist design and creative marketing has caught the eyes of thousands of fans around the world, including the likes of yes - the Kardashians.

It was a pleasure to sit down with him and hear about his Ivorian roots, what he learned as Balenciaga’s first-ever intern, and how he’s expanding The Proper Label from fashion brand- to a full-on ecosystem. We hope you enjoy this episode of Culture Study. If you do, please do us a huge favor and share it with one other person who would enjoy it as well.

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Follow Camille: @theproperkid_

Follow Umar: @u_issa / @culturestudy

Theme Music: Menina ft. JLZ - Arif Omari & Frankliin