Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
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Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
Cultural beliefs about inequality: meritocracy, egalitarianism and inequality
Culture & Inequality Podcast
1 hour 16 minutes 56 seconds
4 years ago
Cultural beliefs about inequality: meritocracy, egalitarianism and inequality
This week, we turn the table and look at how non-sociologists, i.e. normal people believe about inequality. Giselinde speaks with dr. Jonathan Mijs (EUR/Harvard) and prof. dr. Magne Flemmen to dive deeper in the relation between rising inequalities, meritocratic beliefs, and egalitarianism. Inequalities are rising yet people seem to care increasingly less about it. Why do people display meritocratic beliefs instead? And how do lower class people in supposedly egalitarian societies perceive cultural inequalities? And how does cycling relate to egalitarianism and inequalities? Why is the Dutch royal family, one of the most wealthy families in the world, cycling? We discuss this and many more topics in this intriguing conversation.
Readings
——
Mijs, Jonathan (2019). The paradox of inequality: income inequality and belief in meritocracy go hand in hand. Socio-Economic Review https://doi.org/10.1093/ser/mwy051
Jarness, Vegard, & Flemmen, Magne (2019). A struggle on two fronts: boundary drawing in the lower region of the social space and the symbolic market for ‘down‐to‐earthness’. The British journal of sociology, 70(1), 166-189.
Kuipers, Giselinde (2013). The rise and decline of national habitus: Dutch cycling culture and the shaping of national similarity. European journal of social theory 16(1): 17-35.
Culture & Inequality Podcast
Why should social scientists and cultural scholars pay attention to aesthetic medical procedures? In this episode, Alka Menon (Yale University) and Anne-Mette Hermans (Tilburg University) take us beneath the surface of Botox, rhinoplasties, and Brazilian Butt Lifts to reveal what these increasingly normalised procedures can tell us about social inequality today.
With host Sanne Pieters, they explore how doctors and surgeons shape more than just faces. By deciding which appearances are acceptable, these practitioners navigate the boundaries between medicine and aesthetics, morality and beauty, economics and ethics, and in doing so play a key role in (re)defining racial categories and hierarchal beauty ideals. Our guests tackle some seemingly contradictory puzzles with no easy answers. Why do practitioners insist that “true beauty comes from within”? And how should we understand the normalisation of aesthetic procedures when those who undergo them still face persistent stigma?
This episode shows that cosmetic surgery is about much more than just appearance: it holds up a mirror to the social inequalities that exist in society.
Alka V. Menon is an Assistant Professor of Sociology at Yale University. She studies the relationship between medicine, technology, and society, with a focus on race and racism. Her book, Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards shows how forces working at different scales stabilize the continuing use of racial categories in medicine.
Anne-Mette Hermans is an Assistant Professor at Tranzo, Tilburg University in the Netherlands. Her research focuses on (consumerist) notions of malleable bodies and cosmetic procedures in particular. Moreover, she co-established the interdisciplinary Expertisegroep Cosmetische Ingrepen, which executes several research projects related to the cosmetic surgery and beauty industry in the Netherlands.
Sanne Pieters is a PhD Researcher of cultural sociology at KU Leuven in Belgium. Her research interests include the relation between physical beauty and social inequalities, hegemonic and hybrid gender identities and bodywork as pedagogical practice.
Readings:
Hermans, A.-M. (2021). Discourses of perfection: Representing cosmetic procedures and beauty products in UK lifestyle magazines. Routledge. https://doi.org/10.4324/9781003001973
Hermans, A.-M., & Nash, R. (2025). Cosmetic gatekeepers: Negotiations of beauty and (re)shaping bodies by medical aesthetic practitioners. Social Science & Medicine, 380, 118165. https://doi.org/10.1016/j.socscimed.2025.118165
Menon, A. V. (2023). Refashioning Race: How Global Cosmetic Surgery Crafts New Beauty Standards (1st ed). University of California Press.
Menon, A. V. (2017). Reconstructing race and gender in American cosmetic surgery. Ethnic and Racial Studies, 40(4), 597–616. https://doi.org/10.1080/01419870.2016.1206590
Bonell, S., Barlow, F. K., & Griffiths, S. (2021). The cosmetic surgery paradox: Toward a contemporary understanding of cosmetic surgery popularisation and attitudes. Body Image, 38, 230–240. https://doi.org/10.1016/j.bodyim.2021.04.010
Haraway, Donna (1990). "A Cyborg Manifesto: Science, Technology, and Socialist-Feminism in the Late Twentieth Century," in Simians, Cyborgs and Women: The Reinvention of Nature. Routledge.
Podcast editors: Luuc Brans, Sanne Pieters, Kobe De Keere & Geert Veuskens. This podcast is co-financed from the BINQ project, funded by the European Research Council (ERC) under the European Union’s Horizon 2020 research and innovation programme, Grant No. 101052649. Views and opinions expressed are however those of the author(s) and do not necessarily reflect those of the European Union or the European Research Council Executive Agency. This podcast is also kindly supported by the Amsterdam Institute for Social Science Research (AISSR) at the University of Amsterdam.
