“Cult of Body & Soul” is a 7-part docu-series that explores how SOULCYCLE transcended fitness as it captured the New York City zeitgeist with ritual, candlelight and cult of personality.
We expose the intoxicating power dynamic between riders and instructors, the gate-kept instructor training program, the true story behind founders Julie Rice and Elizabeth Cutler, and the political scandal that torched the brand’s image.
Featuring interviews with instructors, studio managers, front desk staff, and corporate insiders.
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“Cult of Body & Soul” is a 7-part docu-series that explores how SOULCYCLE transcended fitness as it captured the New York City zeitgeist with ritual, candlelight and cult of personality.
We expose the intoxicating power dynamic between riders and instructors, the gate-kept instructor training program, the true story behind founders Julie Rice and Elizabeth Cutler, and the political scandal that torched the brand’s image.
Featuring interviews with instructors, studio managers, front desk staff, and corporate insiders.
Episode 4: Instructors make headlines for s*x & cheating scandals with married riders. SoulCycle co-founders Julie Rice & Elizabeth Cutler resign, walking away with $90 Million each after selling the company to Equinox. The 2016 Presidential election and its aftermath causes a great divide at SoulCycle.
Follow @jessxnyc on Instagram
Watch episode 4 on YouTube
Live event July 9 in NYC w/ Janet Fitzgerald & Halle Becker!
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Executive Producer & Host: Jess Rothschild
Editing & Sound Design: Caitlin Whyte
Theme Song & Original Music Composer: Elizabeth Ziff
Additional music: Liah Alonso, Left on Red
"Gangway" performed by: BETTY
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Cult of Body & Soul
“Cult of Body & Soul” is a 7-part docu-series that explores how SOULCYCLE transcended fitness as it captured the New York City zeitgeist with ritual, candlelight and cult of personality.
We expose the intoxicating power dynamic between riders and instructors, the gate-kept instructor training program, the true story behind founders Julie Rice and Elizabeth Cutler, and the political scandal that torched the brand’s image.
Featuring interviews with instructors, studio managers, front desk staff, and corporate insiders.