In this week’s pep talk, I am sharing what nine retreats and five years of running the Collective Co-Op have taught me about building a business that’s strategic and joyful. From soulful strategy to simplicity and community, these lessons prove that growth doesn’t have to come at the cost of your schedule—or your sanity. In today’s episode, I share: 02:50 – Why growth doesn’t have to come at the cost of your schedule (and how I learned this the hard way)05:00 – How pairing strategy wit...
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In this week’s pep talk, I am sharing what nine retreats and five years of running the Collective Co-Op have taught me about building a business that’s strategic and joyful. From soulful strategy to simplicity and community, these lessons prove that growth doesn’t have to come at the cost of your schedule—or your sanity. In today’s episode, I share: 02:50 – Why growth doesn’t have to come at the cost of your schedule (and how I learned this the hard way)05:00 – How pairing strategy wit...
576 - Organic First, Paid Second: The Ad Strategy Most Entrepreneurs Skip with Melissa Litchfield
Crush the Rush™: The Life-First CEO Podcast
33 minutes
1 month ago
576 - Organic First, Paid Second: The Ad Strategy Most Entrepreneurs Skip with Melissa Litchfield
Thinking about running ads to scale your business? Before you hit “go,” you’ll want to hear this one. In today’s episode, I sit down with Melissa Litchfield, founder of Litchfield Media and seasoned digital ads strategist, to talk about what’s really working with ads right now—and what’s not. From the importance of building a strong organic foundation before investing in paid traffic to knowing when your offer is truly ready for ads, Melissa shares practical insights that will help you spend ...
Crush the Rush™: The Life-First CEO Podcast
In this week’s pep talk, I am sharing what nine retreats and five years of running the Collective Co-Op have taught me about building a business that’s strategic and joyful. From soulful strategy to simplicity and community, these lessons prove that growth doesn’t have to come at the cost of your schedule—or your sanity. In today’s episode, I share: 02:50 – Why growth doesn’t have to come at the cost of your schedule (and how I learned this the hard way)05:00 – How pairing strategy wit...
