Today on Creators Lunch, we're chopping it up with Mike Nouveau. He started off as a DJ for fashion events across the globe, which is where he picked up his passion and eventual side hustle for vintage watches. After the pandemic halted his DJ career in 2020, Mike seized the opportunity to turn his passion for vintage watches into a thriving full-time venture. He decided to start posting on Tiktok and in just a year and a half, he's skyrocketed to prominence, earning the trust of over 400K followers across all platforms and securing features in prestigious publications like GQ and the New York Times. Tune in to learn how Mike's pivot to content creation led to his meteoric rise as a trusted source in the online watch community.