Welcome back to another episode of Creators Lunch! Today, we sit down with Pooja Tripathi. A trailblazing content creator who's redefining the world of short-form content as we know it. In just 9 episodes of her "Coffee Shop" series, a masterclass in high-production storytelling, she has amassed over 30 Million views across all platforms. Like a plethora of creators, her path was quite unconventional. She went the traditional route, but took a leap of faith by leaving her corporate job at Dior to pursue an acting career. It was a pivot that paid off when her manager suggested leveraging TikTok to showcase her natural comedic chops. Amidst TikTok's drive for longer videos to boost advertising revenue, we found ourselves curious about Pooja's perspective on the evolution of her show and the future landscape of high-production content on the platform. Could she be spearheading a new era of short-form, TV-esque programming? Join us this conversation, as Pooja shares the hustles that made her into the creator she is today, her ongoing transition to full-time creator, and the future of her "coffee shop" series.