5 ways to keep your creator-led education business future-proof:
1. Your fans want to learn from YOU. Make your products as personal as possible.
2. People will always be happy to pay for transformation, not for information. Position your offer that way.
3. Sell access. Build a community, offer live co-horts, of offer one-on-one access to yourself.
4. Consider running in-person events. The need for belonging is higher than ever. It will strengthen your brand too.
5. Build software. This requires a new skillset, but launching software that fills a gap in the market can out grow your personal brand.
I’m personally doubling down on our events and software (Teacher AI).
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5 ways to keep your creator-led education business future-proof:
1. Your fans want to learn from YOU. Make your products as personal as possible.
2. People will always be happy to pay for transformation, not for information. Position your offer that way.
3. Sell access. Build a community, offer live co-horts, of offer one-on-one access to yourself.
4. Consider running in-person events. The need for belonging is higher than ever. It will strengthen your brand too.
5. Build software. This requires a new skillset, but launching software that fills a gap in the market can out grow your personal brand.
I’m personally doubling down on our events and software (Teacher AI).
192. The ONE Thing All Successful Creator Businesses Have in Common
Creator Empires Podcast
15 minutes 23 seconds
6 months ago
192. The ONE Thing All Successful Creator Businesses Have in Common
The most successful creator businesses I’ve seen have one thing in common:
They all have tons of traffic.
Because if you have traffic and trust, you can sell almost anything — even with bad marketing.
So before thinking about your next product or marketing trick, ask yourself…
Am I really doing all I can to get more views?
How obsessed are you with:
Nailing your video ideas
Perfecting your video packaging
Creating genuinely great videos
Would you give yourself less than an 8/10?
Maybe it’s time to take a step back and nail YouTube first.
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Notion page on how to research winning video ideas: https://www.notion.so/A-Simple-Way-to-Research-Winning-YouTube-Ideas-1dd42b2379138065932bd9c20432da3c
Creator Empires Podcast
5 ways to keep your creator-led education business future-proof:
1. Your fans want to learn from YOU. Make your products as personal as possible.
2. People will always be happy to pay for transformation, not for information. Position your offer that way.
3. Sell access. Build a community, offer live co-horts, of offer one-on-one access to yourself.
4. Consider running in-person events. The need for belonging is higher than ever. It will strengthen your brand too.
5. Build software. This requires a new skillset, but launching software that fills a gap in the market can out grow your personal brand.
I’m personally doubling down on our events and software (Teacher AI).
