In the week we charted in the Apple Podcast Entrepreneurship Top 10, we also had the legendary fitness masterminds Swench Gang on the podcast! If you don't know them already, Swench Gang includes the amazing Scott, Theo and Troy. This weeks guests are known for their huge social media following, as well as their many business ventures ranging from personal training to kennels… They really do have expertise in everything!
Starting with how Swench Gang was created, to where they are today, we discuss it all. In this episode, we explore how the group transformed their following into actual fans by displaying authenticity and essentially having fun. Swench Gang also share the keys to their phenomenal success in this episode, including establishing their brand online, and taking a personal approach to training. Scott, Theo and Troy reflect on their personal experiences in bodybuilding, including struggling with body dysmorphia and the importance of open conversations about mental health.
This is not an episode to be missed, especially for aspiring entrepreneurs looking to establish their brands!
Topics covered:
- Brand awareness
- Building a community
- Social media and authenticity online
- Personal training
- Bodybuilding
- Fitness industry
- Work/life balance
- Body dysmorphia and mental health
Host Details:
Tru is a multi-award winning creative entrepreneur, personal brand coach and publicity expert. Tru has over 15 years in enterprise, the arts and events, and is very passionate about supporting the next generation of entrepreneurs to get visible and build their personal brands.
Tru is passionate about building the creative entrepreneur community and is therefore the Founder of the Creative Entrepreneurs Podcast, Clubhouse Club which has reached 20,000 members and Facebook group where entrepreneurs can share and network with like minded people.
www.trupowell.com
https://www.instagram.com/tru_powell/
https://twitter.com/Tru_Powell
https://www.facebook.com/groups/393986921665174/