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Creative Business
JZB MEDIA | Zack Bosquez
10 episodes
5 days ago
Hey everyone. Thanks for checking out the Creative Business, the official JZB podcast. Here we have talks about brand strategy, creativity, business, entrepreneurship, leadership, and self-awareness.
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Business
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All content for Creative Business is the property of JZB MEDIA | Zack Bosquez and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hey everyone. Thanks for checking out the Creative Business, the official JZB podcast. Here we have talks about brand strategy, creativity, business, entrepreneurship, leadership, and self-awareness.
Show more...
Business
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Joining vs. Buying: The Power of Branding Over Selling
Creative Business
6 minutes 18 seconds
1 year ago
Joining vs. Buying: The Power of Branding Over Selling

In this insightful podcast, I delve into the crucial difference between aggressive selling and the art of effective branding. Have you ever felt bombarded by salespeople, whether at a mall or as a tourist, pushing products regardless of your actual needs or desires? This common sales tactic often feels repulsive, and there's a good reason for it.

Together, we’ll explore why seeing customers as mere targets for sales is a failing strategy and how this approach contrasts starkly with successful branding. Through an in-depth analysis, we'll uncover the secret behind companies like Apple, who have mastered the art of branding, transcending beyond mere transactions to create loyal followers.

Join me as we unravel the secrets of successful branding and learn how to transform your approach from just selling products to creating a brand that customers are proud to be a part of. Whether you're a business owner, marketer, or just curious about the dynamics of consumer behavior, this video offers valuable insights into the art of branding.


Watch this podcast on YouTube: https://youtu.be/_K9tom5Zfq0


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My website: https://www.jzbzack.com

Creative Business
Hey everyone. Thanks for checking out the Creative Business, the official JZB podcast. Here we have talks about brand strategy, creativity, business, entrepreneurship, leadership, and self-awareness.